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Marketing ROI: Return on Inclusion

  • The Metropolitan 233 South Wacker Drive Chicago, IL, 60606 United States (map)

Multicultural buying power accounts for more than $1 trillion dollars annually. With 43% of millennials identifying as African American, Hispanic or Asian, brands are adjusting their marketing strategies to reach this growing segment. Please join us for a panel discussion on diversity and marketing. Hear from industry experts as they share their experiences and insights on the topic.

Panel Members:

illi - Artists and brand influencer

Remberto Delreal - CMO of Devry University

Erin Harris - Multicultural Director at Pandora

Eric Williams - Community Organizer and Owner of The Silver Room

Moderator:

Erryn Cobb - CEO Fetch IMC

Presented by FETCH IMC

Members: Complimentary

Non-Members: $10

*Members: for your discount code, contact the club concierge at concierge@themetchicago.com